When I saw Ian Gallagher's mug shot on the news I started laughing and hollered at my wife to come look at the news. I seriously thought he was on the news for getting busted by the cops and giving them a fake name. Turns out he wasn't a huge shameless fan but on the news because he was supposed to be a Bison football player.
It also helps to get a punter who can catch a football. Doesn't do much good if you can punt but can't catch the snap.