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Also, recruiting. I'm sure ISU-r, Bradley, and even UNI/ISU-b/Drake like being able to tout the Chicago connection to recruits.

That's part of the problem, IMO. Even with the unbelievable market penetration NDSU has, there is no earth shattering TV deal (that I'm aware of). Some of your home games are broadcast via a cable...

I'm not saying you're wrong, but in your previous post you mentioned that a rising tide lifts all boats. Being in the MVC raises Loyola's profile, maybe in a few years they get on radio, then TV, and...

Wait a minute, Michigan played in the Summit Tournament?